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WHO WE ARE

About Us

A consultancy built on editorial integrity and measurable impact.

How we work

A method, not a retainer

01

Listen

02

Diagnose

03

Position

04

Earn coverage

05

Measure

Purpose

What we are here to do

Our Mission

To earn our clients the coverage and the credibility they deserve - through disciplined media relations, a defensible public record and counsel that senior practitioners deliver themselves. We measure success in the reporting that gets published, not in activity reports.

Our Vision

To be the communications partner the region turns to when reputation actually matters - the practice that sets the standard for how ambitious organisations across the UAE and the wider Gulf are understood at home and abroad.

Leadership

The people on your account

Aisha Rahman

Managing Partner, Gulf

Rohan Mehta

Director, Media Relations

Sara Haddad

Head of Corporate Communications

Vikram Iyer

Head of Digital and Search

Layla Al-Otaibi

Lead, Wikipedia and Encyclopaedic Standards

Ananya Desai

Awards and Recognition Lead

The PR Code is a global public relations and reputation consultancy. We work with founders, enterprises and institutions to earn the kind of coverage that stands up to scrutiny - and to make sure the record that follows them online reflects it.